Social media and B2B sales

Social media offers considerable sales opportunities for brands, but it is not just consumer products that are reaping the benefits of the platform. An estimated £3.1 billion will be spent on social media this year, up from just $716 million in 2013. Getting social sales right can be the key to getting to the next…

Through the looking glass

Wearable technology, particularly Google Glass, was the buzz of the communications world last year as these devices entered the mainstream and more manufacturers jumped on the bandwagon. In the last month alone, Google Glass has gone on sale in the UK, and Apple is set to announce its first foray into the iWatch game. However,…